- about the project
Challenge
Set in the year 2070, this project features a nostalgic and humorous look back at the “primitive” car-selling methods of the mid-2020s. Through a conversation between an aged Alper Rende and his friend, the film highlights the enduring efficiency of arabam.com’s “Trink Sat” (Sell Instantly) feature as a timeless solution that has stood the test of decades.
The production utilized high-end aging makeup and futuristic holographic VFX to create a believable sci-fi atmosphere. By contrasting the frustration of traditional negotiations with the seamless speed of the “Trink” system, we delivered a cinematic narrative that reinforces brand trust and longevity while keeping the audience entertained.
- Futuristic World Building
- Brand Longevity
- Narrative Parody
- what we do
Solution
Bubi developed a “living history” concept that allowed us to showcase the product’s benefits through the lens of a classic memory. By investing in high-quality VFX and character transformation, we elevated the brand’s perception from a simple app to a legendary service. The result is a memorable piece of branded content that proves speed and reliability are universal values, whether in 2025 or 2070.
The primary challenge was to make a tech-focused financial service feel epic and timeless. We needed to create a futuristic setting that didn’t overshadow the core message: that selling a car should be instant and painless. Balancing the complex logistics of sci-fi production with a clear, relatable commercial punchline required precise creative direction.
